The online retailer, AdoreMe, Inc., agrees to pay refunds to consumers who did not know they were being enrolled Into membership. he settlement resolves the Attorney General’s claim that AdoreMe deceptively marketed discounted lingerie to its customers without adequately revealing that if they accepted the discount, they would be enrolled in a VIP membership program that would continue to bill them monthly amounts that could be used for future purchases. Consumers who did not want to remain in the VIP program faced obstacles cancelling their memberships. Source: Maryland Attorney General